UGG® AUSTRALIA OPENS IN THE HEART OF LONDON

UGG Australia made its mark in one of London’s most iconic shopping areas, opening our latest flagship store in Piccadilly on Friday, 1 June 2012.

Positioned at the front of the new Crown Estates’ highly anticipated Quadrant development, our new store is located in The Prow, a striking triangular building. This was our fifth concept store in the UK, joining other key store locations in Knightsbridge, Covent Garden, Westfield Shopping Centre, Birmingham, Leeds and Manchester.

“UGG Australia strives to create the most luxurious of shopping experiences and we are thrilled to open in one of London’s most iconic and popular shopping locations. Being part of the new Crown Estate Quadrant development is a fantastic opportunity and we look forward to a great future here."  - Constance X. Rishwain, President of UGG Australia®

  • UGG Australia Piccadilly
  • 10 Glasshouse Street
  • London W1B 5AR
  • United Kingdom
  • P: +44 (0)207 112 7771


To celebrate the Diamond Jubilee there was be plenty to see, hear and taste at the new Piccadilly store over the first few days of opening during the 2012 Jubilee weekend. We celebrated the royal occasion in true street party fashion, giving shoppers the opportunity to take the weight off their feet amid the busy British festivities. Customers experienced a real sense of community as they soaked up the atmosphere, listening to the live band playing upbeat tunes.

London Piccadilly Store

London Piccadilly Store